Alpaca nabs $6M for stocks API so anyone can build a Robinhood

“Instead of charging developers, Alpaca earns its money through payment for order flow, interest on cash deposits and margin lending, much like Robinhood. […] One major question is whether fintech businesses that start to grow atop Alpaca and drive its revenues will try to declare independence and later invest in their own technology stack”

Will Freetrade’s Invest Platform will allow white labeling?