The hard limit on crowdfunding in this round is dictated by EU regulations on crowdfunding without a prospectus, being €8m per 12 month period (c. £7m). As we raised £3m less than a year ago, that gives us £4m of room for this round.
We’ll release the specific details on price per share etc with the opening of the Crowdcube page, but I can say the pre-money valuation will be roughly double last time.
EIS also has a limit per 12 month period, being £5. So only £2m could be potentially eligible and we would allocate this on a first-come-first-served basis via Crowdcube. We don’t have advance assurance from HMRC yet, but have applied, and have never had an issue with SEIS or EIS eligibility in our past rounds.
Finally, on growth, we have some exciting plans that I’ll leave Viktor to talk more about. But I will say that the most effective channels for us have been referrals and content and we plan to double down on both.