Think the difference is how the Tories/Labour sell the idea.
Yeah this has been done already but only the Tory’s chums/those who know about finance (no they’re not the same thing 
) actually know about it and are willing to do it.
Starmer announcing it like this makes it something that your average Joe might start talking about - we need leaders who will encourage positive saving/investing.
Currently it feels like all hush hush don’t tell anyone about investing from the Tory government…
If you hadn’t guessed - I’m very keen that people are educated on investing - as a secondary school teacher it pains me to see such a lack of this education!
Starmer seems to be moving this in the right direction IMO - but this is only a glimpse… need to see more from big government!
Educate the masses on investing!!