Etsy (ETSY)

Another one on my e-commerce focused watchlist.

I should have bought e-commerce stocks before Covid-19. Now it’s probably not the optimal time, although that’s arguable if you are long term focused.

I hope some of us bought this stocks at the end of March for around $30, and sit on a 100% return.

The recent highs were driven by… face masks.

“I woke up to discover it was suddenly like Cyber Monday,” said Josh Silverman, Etsy’s chief executive, referring to the annual online shopping bonanza. “But everyone in the world wanted only one product.” Face masks.

Specifically, face masks made from fabric — recommended by America’s Centers for Disease Control on April 3 as a good additional precaution against coronavirus when out in public.

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