The pace of Freetrade's development & the Investment Platform

In the past few months we’ve launched:

  • The Android app, which is very close to parity with the iOS app now, despite being delivered in about half the time that some other FinTech companies took to build theirs
  • Apple Pay topups
  • Filters in Discover
  • Portfolio graph timeframes

so in my biased opinion, I think we’re doing pretty well for a startup that has an engineering team of less than 20 developers.

We’re also midway through building:

  • Collections
  • Incentivised referrals
  • In-app education
  • Updating the Portfolio Graph to use a better rate of return calculation
  • A whole new tab in the app, to help you manage your portfolio better
  • An investment platform, which will enable us to add thousands more stocks, among other things

so we have plenty to keep us busy!

Not everything that we launch is going to make a huge difference for every customer. We’ll build some things to improve customer’s on boarding experience & others to help first time investors, for example. But we’re doing our best to continually improve the app for everyone, while laying the groundwork that’ll enable us to provide a wider range of services.

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