“Done is better than perfect.”
Wishing you the best of luck though. And eagerly waiting for the Japan launch!
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Last update on the potential EU wide ban of PFOF came a week ago btw
Disscusions held on the 5th of April 22 support the ban of PFOF
https://eur-lex.europa.eu/legal-content/EN/TXT/PDF/?uri=CONSIL:ST_7972_2022_INIT&from=EN
For anyone who is also interested in the topic…
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How long before EU launch is pushed back once again to June? 
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Any update
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Another month passed since this comment:
No news about European Expansion at all. This thread is almost abandoned (0 comments in the last month).
In the meantime, the thread about “Freetrade Competitors” is super active in comparison (almost 70 comments in the last month).
That comparison says a lot…
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Probably some additional regulatory hurdles in Sweden ……
I believe Freetrade are applying to join NATO.
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Since Ian left Freetrade has been moving incredibly slow, the lack of CTO has never been more evident.
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@adam @KarlB could we get a comment on this, please?
How did we get from expecting to be in the whole Europe before the end of 2021 to unreleased Swedish app 5 months into 2022?
What explains the delay? Covid and Brexit was a known factor when the timeline above was shared with the crowd. As for the licence - it has been granted almost 3 months ago.
Have signed up for the Swedish wait list a couple of weeks ago to see if I get an invite to the beta, but haven’t heard since.
What’s going on?
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I think crypto was also the expectation at the time too.
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What are they working on at the minute lol? They have like 100 staff, no new features recently. Don’t wanna be a downer, just curious.
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Big frustration. I was eyeing my move back to my Belgium and hoped that by then FT would be available already so I did not have to sell all my stocks and start again but that is what it has come to it seems. Luckily there are some good brokers in Belgium but I will miss FT.
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It’s not 100 staff. FT have 300 staff as per jobs posted on their careers page.
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Thanks. So very rough numbers:
A tech company like Freetrade would look to make £200k revenue per employee once they’re established? (Or maybe more like £500k)
That would be £60m in revenue, based on current employees. What’s the average revenue per user, £20-30?
That would mean they need 3m users, once established, which seems doable. Depending on how much cash they have to pay for the growth.
Just rough numbers to see if the actual potential users looks appropriate for the number of staff. 1 employee per 10,000 users. Robinhood is comparable, already fairly established and works out at about that: 31m users, 3,800 employees, 1 employee for every ~8,000 users.
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Reading recent funding round announcement:
If swedish expansion will be at least “in the next few months”, I don’t want to imagine when expansion in other european countries will be. 
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I said the same on another thread! Doesn’t fill you with much hope when they’re only expanding the beta in the first country, not even fully launching it.
I’m sure there’s a lot involved, but I don’t think this is the impression I got from reading pitch decks.
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I joined the waiting list what feels like more than a year ago when I moved back home to Sweden. By inviting friends you increased your chances of being a beta tester and I believe I was placed 13 at the time. A few months later that number was removed and you could no longer tell where you were placed in the waiting list.
I still haven’t received an invite so I’m curious as to who these on oboarded “customers” are. I’m a R3 investor so rooting for Freetrade but I’m concerned how they will compete in a saturated Swedish fintech market.
We already have two large digital brokers where trading is very cheap. You don’t have to sign up to a contract, you just pay a very low comission per trade. They both offer apps and desktop versions, the Swedish version of an ISA, large stock offerings, analysis, and news feeds. Even as a Freetrade investor I would not move to FT with what they currently have to offer.
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Nice post @Aliasm would be great to hear from @KarlB how you were missed off the beta list… sounds odd to me.
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Hej @Aliasm !
Alltid lika roligt att se svenskar här på forumet. 
The first wave of customers we are onboarding to the private beta are Swedish crowdfunders from the R7 round we did last year. After that, we’ll begin inviting from the waitlist.
But if you are a Swedish tax resident and already an early Freetrade crowdfunding investor, I definitely think that makes you eligible for an invite. If you want, send me a DM with the email address you would like to use.
Are you receiving the Swedish newsletters? We always include a link where to check your place in the waitlist queue:
If not, you can DM me your email address and I’ll check your place in the waitlist for you and of course subscribe you to the Swedish newsletters as well, if you would like that.
/Daniel
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