In-app quiz competitions (inspired by Emma)

(Giridhar Tammana) #1

Last weekend Emma rolled out quiz competition with goodies to winners. I think it is great idea.
If something similar can be quickly done in our FT app and rolled out in Android as well that would be fantastic.
FT could run quiz competitions regularly on all sorts of occasions.

I know at the moment FT is is super busy but I think it is wort pursuing.


(Big Boss) #2

It’s a good idea I think. Increases engagement with the platform which should help with word of mouth marketing (though should be careful to not fall into the CFD realm of churning and encouraging trading). Could give out swag to winners!