No great detail on the website, they just popped up on social media - paying for sponsored ads…
Tumelo
neovo
#1
saf
#2
From their Twitter page
Invest. Be Positive. Create Change.
Invest from £5 into a personal, positive portfolio to give your money the potential to grow and change the world.
It’s sounds like a Robo Advisor focusing on Socially Responsible Investment to me.
edit - more details on https://medium.com/hedge-app/a-pitch-for-the-world-in-a-broken-elevator-cdc90248fe89
edit 2 - Tumelo is linked to, or owned by Hedge, see their Privacy policy:
Rat_au_van
(Emma)
#3
LinkedIn has a bit more
https://www.linkedin.com/company/tumelo
Signed up because 
Edit: the first word hasn’t endeared them to me
