Beyond Meat (BYND) 🥬 🥩 - Share Chat

Share price has risen $7 in the past couple of days. They’ve blamed Covid for reducing their point of sale opportunities - which does make a lot of sense given that they’re partnered with KFC, Pizza Hut and McDonalds to name just three - and in terms of physical retail (the packs of meat), people who order online tend to stick to what they know.

Additionally as it’s one of the most heavily shorted stocks, there is always the potential for a short squeeze as shorters sense the tide turning and wish to maximise their profits, sparking a rush.

Break-even price for me is $50 and if it dips below $40 I’ll be open to averaging down a little more. I think the 2020-2021 peaks of nearly $200 a share were premature and poor 2021 financials won’t help the price rise to those heights quickly, but IMO this will be hovering between two and three figures before too long.

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It’s just my opinion but I’ve got to say I was really disappointed by the McPlant and, on the flip side, blown away by how good Burger King’s plant based whopper is and how indistinguishable from chicken their plant based ‘chicken Royale’ is.

Obviously I don’t eat beef burgers because I’m not a cannibal but I have been eating veggie burgers for a long time and the McPlant was so so SO underwhelming.


So just like a maccies beef burger then :joy:

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I thought it was alright, not worse than all the normal burgers. Would definitely go for it again if I need to eat at MCD.
Beyond Meat is still a great product and good company. The valuation was just extreme before it started falling.


Market Too competitive, I doubt the share price will ever bounce back.

There would need to be a big technology break through where the cost is a fraction of meat


Once had a Beyond Meat burger at Wetherspoons … really enjoyed it.

The major issue I see, (outside of company performance - haven’t looked) is that you have the big boys such as Nestlé muscling in on the action.

They have the means to innovate & market at a rapid rate & will (probably) get guaranteed shelf space for their products.

I’m all for sustainable food, but it’s a very competitive area… Beyond Meat need to really stand out & have a uniqueness to grab a decent (profitable) market share.


Same concern here, I was amazed by Beyond when I first tried it and bought an embarrassing amount once it came to the UK.

I have made it my mission to try as many plant-based burgers as I can (at home and out) and in the last few years some surprisingly strong contenders have launched. It’s not just the big brands like Impossible, Wicked, Moving Mountains etc… just regular Aldi No beef and Tesco are actually really good.

I’m surprised how quickly the others caught up and I’m not sure if there is enough moat left for Beyond unfortunately.


I’m 35% down and holding until I get more of an improvement then will sell. I just don’t see it returning to its highs of over $100 now. I tried their burgers for the first time a few months ago and was blown away with how meat like it was. Issue is the price and the other competitors out there.


I wanted to buy shares in this pre IPO, I didn’t when it eventually came to Freetrade because it seemed overvalued and I felt we’d missed the boat. Glad I didn’t now, there is loads of competition out there and it’s still valued at nearly $3Bn, for a loss making food manufacturer.

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Miss on earnings per share and miss on net revenue.
Shares down 7% at market close and flat after hours.

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