Indeed 
Trading update
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I think this is the first time their sales have contracted in the UK.
At least thereās no further changes in guidance.
And shipping costs are showing signs of easing.
Oops, under 60p now.
Could reach 50p soon i may buy back in if it dips below 50p just watching for now.
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Lack of buys from Boohoo insiders is getting worrying. See, a few years ago, Boohoo was sliding, and then one of the founders brought millions of shares which screamed we believe in this, now itās nothing. Not even a token amount. Back then, the children of that founder were also quite bullish online, now nothing. Make of that what you will.
Boohoo is undergoing a slow and painful death via the hands of Shein.
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If boo went broke and shien bought them out would they also get Debenhams and all the other companies?
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Depends on what they agreed to. For example, Boohoo acquired Burton, and ASOS acquired Topman from Arcadia.
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Boooooooo
I told you guys, instead of expanding they should focus on customer loyalty in the UK. I really wish I hadnāt invested in BOO but I was new to the stock market last year. Iām going to hold till 50p as Iāve said 100x. Iām glad I waited. Iāve been warning that the movement upward since the earnings release was a dead cat bounce and that most of you investors donāt realise how bad those earnings were 
hope at least one of you listened. I went from assuming Ā£1.50 as fair value for BOO now I have it set at 60p. Unfortunately my average is way higher than that.
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I still donāt get why you didnāt sell to buy again now, unless you were not entirely convinced.
See, if I believed it would have crashed like this then I would have sold and moved on, or sold with a view to buy again later.
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Because I canāt time the market or predict the future, but I can plan according to what I think could happen. In my case Iāve been building up cash (sitting on 15%). Also I see better buying opportunities in AAPL GOOGL and KLAC at the moment so I want to allocate my cash there, had I spent it on BOO I would be stuck and feel like I had to keep buying to average down. BOO was one of my very first investments and back then I was very oblivious to valuing companies. I donāt want to average down on BOO unless I know that any purchase I make would bring my average down significantly, so its best for me to wait for the market to react then have cash ready. I believe in BOO, but I only believe theyāll do well during easy monetary policy. Iām praying that if we go into recession, its a short one, because a company like this wouldnāt be able to withstand it in my opinion. Iām sure insiders will not be purchasing any time soon either. Wishing the best of luck for you, especially Ozbourne Foreman, as much as heās saying the money he has isnāt money he currently needs, he clearly will be affected if this investment doesnāt go his way.
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Thatās fine, I just wanted to confirm because you sounded like you were saying you could further up in the thread. And then posting like you had prescient insight which I could do with in this market 
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Yes Iām 15% up on my Boohoo shares (acquired yesterday) 
. Makes me glad to be alive - until I look at every other bloody share in my portfolio!
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Bottom ?
Donāt think so. Still a bit of room to go. I think we could reach 50p hence why I havenāt been averaging down.
Still no insider buys. Iāll wait a bit longer.
Its a hedge fund which also owns 10% of ASOS
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