This is a great idea and would be the ‘gift that keeps on giving’, especially useful for those pesky friends and family that you struggle to buy for. My nephew who is 20 is interested in Freetrade and would like to invest but has no capital. I’d love to get him a £50 giftcard for Christmas. I’d give him £50 and tell him to invest but being an immature kid he’d probably just spend it on weed. This way I could give him the money and ensure he spent it on something that could actually make him more money. This is a fantastic way to introduce him to trading at literally no risk to himself while also teaching him about risk and reward.
It would be nice if the buy were to receive some benefit too, as a reward for introducing people to the app. Let’s say a small dividend or maybe limited per cent investment on every share bought with the gift-card. That way you encourage people to buy the gift-cards and freetrade make money too.
Might be a bit difficult to make money from, though, for Freetrade.