A colleague of mine recently signed up with a user number of 61200 ish
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I am wondering if anyone are aware of current users are now?
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Another colleague of mine signed up today with a user number of 6329*
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user 63,367 signed up today
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Hi all,
If I refer to @zaccharles google sheet, we have been averaging circ. 234 new users per day in the last month and a half with a flat-ish trend. The latest mark 5 days ago means we need to average 452 new users per day until the end of the year to achieve the 100k objective.
Am I the only one thinking we will not hit the target?
JB
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From the graph it looks like we might fall a little short unless it accelerates a bit. But I donāt think weāll be far off
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Keeping the same average over last week or so then would put us roughly at 82k users by Christmas but as weāve seen the numbers of users added seems to vary quite a bit 
Itās Monthly Active Users that is really keyā¦
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The Assets Under Management figure would be interesting as well.
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How many users have Freetrade Investment ISAās.
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This is what matters to us. Thank you and welcome on board. 
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Iām in it long term also 
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Same here. Even though I have been critical, I am fully invested for the long term on Freetrade.
Surely the best option in the UK after I have been looking for something like it for years and hesitated to invest.
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I wonder what we on now?
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@Viktor I think you should reconsider removing the weekend read. I recommend you read this article from Andrew Chen (Consumer startups are awesome, and hereās what Iām looking for at a16z (70 slide deck) at andrewchen). I think the section on how the Michelin Guide was a genius piece of marketing is similar to what you were attempting to achieve with the Weekend Read. The figures may not have proved it yetā¦ but I do wonder if youāve given it enough time? Just a thought.
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I miss the weekend read. Although picture and screenshot heavy, thatās a very well written article. Itās nearly Halloween maybe its time for the Weekend Read to rise from the dead? 
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I also miss the weekend read
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We, too, are Andrew Chen followers. You could do me a bit of a favour and try help me explain on this thread what content marketing is, as some of our community members didnāt like the idea: Is Freetrade recommending stocks in Stock Take etc? - #35 by Elettric
In all seriousness though, content is core to Freetrade, and will remain so. The best parts of the beloved Weekend Read will be upcycled, and youāll see newsletters coming your way every month, starting with this month.
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I appreciate it may be due to team constraints, but monthly just isnāt that often. Hopefully as you grow your team you can look to increase the frequency of educational content. Not necessarily through a weekend read but through regular posts. I think measuring the acquisition and retention based on this content is the wrong approach. Itās core to your mission and what helps you differentiate from the likes of Revolut. It engages the community and that is your most powerful asset. Although we are in a different era I highly doubt Michelin would have binned off the Michelin guide after 6 months due to poor āacquisition and retentionā. The time frame is just too short. Educating people on investing will have probably one of the longest āsales cyclesā ever. As for someone who has never invested before itās a big jump from nothing to putting their money in a āstockā. Using data is good, but I believe there are times when you need to trust your vision.
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