If you invested in our latest round, you will have seen some pretty swanky rewards and youāre quite rightly eager to get them. Hereās our plan for implementation.
To recap, the rewards for Round 3 were:
Ā£10: investor badge/flair in forum and app
Ā£100: invite to launch party
Ā£300: free month of Freetrade Alpha
Ā£500: queue jump
Ā£1000: swag pack of Freetrade awesomeness
Ā£5000: Alpha for life + founding member badge
Ā£10,000: dinner with the team
(Remember rewards stack so you get everything below your investment level too)
There were also rewards for investors in Rounds 1+2. Weāve completed some of them already, but the ones linked to the app launch still need to be implemented. Weāll be completing these soon too.
Round 1
Ā£150+ - Get priority access to our app when we launch the public beta.
Ā£1,000+ Be recognised with Cofounding Member status. Get access to our limited private beta launch and always get our paid premium services, like tax-wrapped accounts, for free (free Freetrade Alpha)
Round 2
Ā£10+ Party Member. Invite to our public launch party!
Ā£100+ Freetrade Member. Get guaranteed access to our beta before we release to the general public. (first app access)
Ā£500+ Freetrade Stuff. Get your choice of Freetrade branded goods - hoodie, anyone? (already completed)
Ā£1,000+ Founding Member. Be recognised as a founding member of Freetrade. Also, youāll enjoy premium trades for free.
Ā£10,000+ Dinner on us. Enjoy a meal with the Freetrade cofounders, at a restaurant of your choosing in London. (already completed)
Hereās the plan for implementation
First we need to receive investor details from Crowdcube.
In process now
Round 3 swag packs
Plan and design more awesome Freetrade merchandise (weāll go beyond t-shirts and hoodies)
Send form to relevant investors to gather address details and sizes
Order stock for swag
Distribute!
Round 3 dinners
Invite relevant investors for dinner
Eat dinner
Before and after app launch
Launch party
Initial plan for huge party with estimated potential
Set date
Get RSVPs
Hone party plan with numbers defined
Party!
As we enable customer trading/public app launch
Queue jumps
Match up email details from Crowdcube to emails in Freetrade queue
Give our R1 and R2 investors access first
Big queue jump for our R3 investors
Badges
Implement all relevant badges (e.g. founding member badges)
As we launch Freetrade Alpha
Free Alpha for 1 month or life
Match up email details from Crowdcube to emails in Freetrade app
Enable free month of Alpha for relevant investors
Enable free Alpha for life for relevant investors
Ask any more questions here!
PS weāll start a specific Launch Party thread too - get your suggestions in
Would not taking an investor reward mean youād have a few extra quid to put to work more usefully elsewhere in the business? Or is the swag etc already a sunk cost?
What a thoughtful question. Often the marginal cost is negligible (obviously in the case of flairs, and even for certain swag items), but even when not, they are manageable costs and saving a bit of it is not going to change the game.
Another aspect is, the rewards have benefits beyond their monetary value. Having a great chat at the party, or our investors telling others about Freetrade because they enjoy and are proud of their lifelong free Alpha are valuable āthingsā, and make us as a community stronger!
In case you donāt love any of the rewards or have some individual circumstances, do DM us here or on the live chat. Weād be happy to adjust your rewards in a way that they fit you!
Thereās also another benefit of swag, in that it helps get the name out, in some ways it can be a conversation starter. So whatās Freetrade etc, obviously depends on how itās done. For example I remember this ( not sure why this company out of all the others )
was printed on t-shirts by the company and itās bold enough that everyone in the shared office ( lots of companies ) and at events seemed to know who they were. Then when you add that to it being worn at tech events etc it just added to awareness. Not sure what became of the company though or whether it helped but what Iām saying is when done right itās a cost effective way of getting your brand out there provided people wear it and are social.
Finally just a observation, with the last round hoodie, people didnāt really get what it was. They associated it as more political or social. Think Freetrade agreements, Fairtrade etc. Look forward to what this rounds one is. You could probably have a gym t-shirt and play on gainsā¦
Great hashtags are hard to do because they have to be unique but not super unique thatās it a bard code. Just wondering if it says enough? And itās unique enough?
I agree with saf when I thought about āown itā. #investforfree has been used a few times looking at twitter so it would need to be unique so easily identifiable both as an explanation of what freetrade is (noting earlier posts) and that we as a community can make sure freetrade are recognise leading if anyone uses the hashtag
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