Freetrade - Plus Lite

Has there been any ideas or comments circulating about a ‘lite’ plus, so a lower monthly payment for the users that don’t have such a high portfolio to warrant the fees.

So for example… 4.99 for just access to limit orders, or just interest on cash held… Even if its a lower interest rate.

Or as suggested by someone else, just access to pay walled stocks.

4.99 just for limit order and ISA and NO interest rate would still be fine for me. :smiley:

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I’d be happy to pay a few quid for access to even some of the Plus-only shares, not to fussed on interest rates and stop orders etc…

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In previous AMAs, Adam and the team have discussed how they want to keep choices limited and only have one premium option (for now).

With the introduction of SIPPs recently, there is already quite a lot of different combinations for users:

Free
ISA
Plus
SIPP
SIPP + ISA
SIPP + Plus

I can’t even be bothered listing the different variations if they introduced another Plus tier :sweat_smile:

Long term I would like to see another Plus tier too (but in the other direction).

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Yet another suggestion of how to squeeze the limited money FT make :man_facepalming: When will people understand that the platform needs to stay simple and not have layers of access. 1 simple plus is the best and adding mid prices will just mean many will reduce to the lite version.

Next would come the demand for more tariffs and on and on. Keep it simple FT :+1:

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kISS

Sure. While we’re at it let’s have Freetrade Plus Platinum and also Plus Platinum Light. Why not Gold and Gold Lite, too? More than one subscription type confuses users and carves up the benefits. That reduces the value proposition of the more expensive subscription type and reduces revenue. Less revenue prevents Freetrade from making the product better. It would also likely lead to penny pinching/nickel and diming type policies. The very extra fees here and there that people don’t want and why they choose :freetrade: over that other low-cost broker.

With respect to the OP, pay for Plus if you can justify it. If not, don’t. Plus likely isn’t designed for small portfolios and you don’t really need it. If you think you really want it, but can’t justify the cost on a monthly basis, subscribe once every few months and then cancel. Limit orders last for 90 days, so that would be covered.

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It’s not squeezing the limited money FT make, in contrary it seduces people who are on FREE or ISA only subscriptions to plus. As for now I don’t see much value for me upgrading from 3£ per month to 9.99£ per month. If there were more cheaper options like 4.99 or 5.99 with feature I needed, I may be tempted to join the Plus Lite.

I don’t need the interest rate and hold mostly vanguard and ishares etf, paying 300+% extra fee doesn’t make sense for only the limit order. I can just use notification service from other platform and buy it on freetrade. :man_shrugging:

Yup. That’s where you should hire a pricing data scientist to determine the best pricing strategy.

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The thing is that all the assumptions in this thread - mine included - are made without access to the data. Those proposing a lower-cost subscription are effectively saying that they think the company is making a mistake/has made a mistake with their pricing. Essentially, that they know better than the people at the company. Without access to the same data :freetrade: has, we simply can’t know. Chances are that :freetrade: knows best.

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Wouldn’t want to end up like advfn subscription model :confounded: ADVFN - ADVFN Subscriptions

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God that hurts my eyes :joy: :man_facepalming: Mind you I wouldn’t mind being a Global Guru level :stuck_out_tongue_winking_eye:

:scream: :scream: :scream:

So what you are saying is that you want the Premium features but not to pay for them.

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Isn’t that all of the Plus features except the interest?

But… presumably if you’re investing, you have a cash buffer somewhere for unforeseen circumstances. If you stick £4000 of this cash buffer in either your ISA or GIA, you’ll earn enough almost interest to pay for plus (it’s about 10p short).

How much interest are you really earning on that £4000 somewhere else anyway? That becomes the true cost of signing up for Plus.

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You basically want access to the full range of shares but without the premium features?

I don’t think that’s a bad suggestion personally

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I see what you’re saying about the different accounts, but that doesn’t nullify the cost argument of plus being essentially free.

The other advantage of funds being taken from a different account is if you’re using the ISA and have the cash balance there, the interest earned goes into your ISA. So effectively, you’re giving yourself an extra £120 ISA allowance per year too. (The interest is legally earned on the money in the ISA, but the fee is legally charged as a separate cost for account management).

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This has been mentioned before and is only a way to reduce the viability of Freetrade :+1: If they offered tiers then people would generally go for a lower tier with what they need. This would mean that FT need to make up the lost earnings elsewhere.

Many other brokers charge about £5 a transaction so the £10 is really not much at all and if you don’t spend much then there are MANY stocks in the free category still to buy. It is also probably a lot easier for FT to manage a business on 2 levels of plus-non plus than a wide variety of options.

Anyhow below is a link to the last time some-one mentioned it. :+1:

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The other way of thinking of it is that probably any one or two of the plus features should be worth the price to you, and then you get the other perks for free, which make the purchase seem even better. Much like when you buy other promotions, you might get a some freebies that you don’t really want. Would you expect to be able to say “I don’t want these, can you take them away and lower the price more?”

If it’s not worth the cost to you, it’s not worth the cost, but that’s your choice to make, not a fault in the pricing structure.

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True and I guess people start using things they didn’t intend to when it is in the package. I know I now love the limit sells. And the ISA being a great way to keep customers as once they lock in they will stay for at least a year. :+1:

I know I was going to open an account with another provider to serve certain stocks I am less confident in investing on FT but it would be like buying 2 ISA accounts and only using 1 :man_facepalming: