Iām a close follower of Monzo & itās been great to see their user growth (the classic āup & to the rightā shape) so it was cool to see this graph (of potential users, for now, from the waiting list - which doesnāt look too bad either!), in Freetradeās blog post today -
Hopefully Freetrade will carry on sharing this data so I figured Iād create this topic, in case anyone else is interested in keeping track of this too 
Iām glad someone appreciates this. 
Weāll continue to be sharing these data points transparently!
Indeed, if the parabolic shape will continue, round 3 should boost it to 100,000 as per @Viktorās estimation!
Isnāt it a misnomer to call this āuserā growth given most arenāt users yet? 
This is more akin to Teslaās reservation list of pre-orders for the Model 3, except in this case no deposit is required to claim a spot on the waiting list.
Itās decent indicator of demand but expressions of interest are different from users, given the app is unreleased.
I agree, āuserā is not the best terminology. We usually call it ācommunityā as a lot of these people are very engaged, give us feedback, feature ideas, etc. 
A footnote explaining this would be a transparent addition then, particularly if this graph 
is going to be used in the Crowdfunding pitch material.
My bad, youāre right, Iāve updated my original post to acknowledge that. Iāll leave the topicās title as it is though as soon thatās what weāll be keeping track of here.
Just checked the pitch deck, we call it ācommunityā.
Still, good shout.
It looks like Freetradeās going to show us our user numbers 
I was late to the party with Monzo but I hope I make it into the first 100 this time around 
We have an onboarded user base of one indeed.
If thereās excitement about having low user numbers, I expect there will be interest in stock-performance related leaderboards and so on. But caution: we should measure ourselves against our own goals [1], not against other users 
(Er, unless beating @Viktor is your actual goal, in which caseā¦)
[1] goal setting would be a useful feature.
7 posts were merged into an existing topic: Freetrade Gamification
Any news on the rollout plans, now that your fundraise is destined to be a huge success (congratulations on that by the way)?
Iām not sure it does. I was asking when they are planning to start the rollout in the immediate future, not what their plans are on a timescale of years. So far they have 1 user on board, hope to see that ramp up quickly.
It has projections of accounts/users for this year 2018 onwards, but I understand where youāre coming from now buddy.
Edit: the latest is theyāre on boarding in batches of 100, starting with the prior 1200 R1/R2 Investors before the 30,000+ on the waiting list.
@Viktor any crafty ideas to boost customer growth rates when the time comes, aside from referrals, press and Freetrade apparel?
We think about growth a bit broader than individual tactics and ideas. Growth is something weāve configured for from the start with fundamentals e.g. FCA authorisation, becoming a member firm of the London Stock Exchange, etc. As a result, we smashed our Crowdcube round. Eyeballing the data, I think the mode investment is probably Ā£2,000, which shows a lot of people have very strong conviction about Freetrade. And we are not talking about VC types or high net worth individuals. Itās future customers like yourself making big bets on us. Itās humbling.
Weāll amplify the tactics that work well, e.g. referrals, potentially implementing new ideas like queue jump tickets. Weāll continue to not invest into paid channels where we donāt see the economics setting us up for long-term, high-quality growth right now. But we are not dogmatic. In any case, weāll continue to spend a tiny fraction of what other companies do on lead acquisition.
One of our priorities is hiring, which will set us up for even more growth and execution! Watch this space for more updates in the coming weeks. Iām super energised by whatās coming in the next few months!! 
Props for what itās worth, couldnāt imagine the business being in a stronger position to grow and attract new talent at such an early stage.
I suppose itās the prospect of the new, viral growth ideas specific to the Freetrade model I was pondering over. Seen some great ideas over the years in other sectors. Freetrade aside I personally havenāt seen anything properly innovative specific to the wealth space.
Iām sure a few hoodies would go a long way next time youāre getting the whiteboard out!
