They do say imitation is the highest form of flattery and all that…
I struggled to see the resemblance for a while.
I think it’s a very weak similarity if at all.
Colour, orientation, actual dynamics of the logo… all different.
I would say it is coincidence as they been around for a while and the sign is an F. I did think the same though when first seen it
Fair enough - just seeing Freetrade in everything I guess it was the addition of the honey bit which made me notice.
The sign of a true fan